The final Thursday and Friday of our spring semester we had the privilege of sitting under the teaching and direction of Kathy McCoy and a workshop about audience centered design. Very interesting. The two day program takes a good look at how design can be so much more effective when the audience one is designing for is researched before starting any graphic work. In fact, our job was to take the information that we gleaned from our specific subculture and make a poster out of it. This poster would then be used by a design team to make any and all artifacts for this particular group.
Kate and I had lunch with two muslim businessmen at the Olive Cafe near Grandview and here is our poster that embodies our research:
We presented the poster at 12.30pm on Friday and received some great input and feedback. The final piece will be entitled "Muslim Businessmen in the Community" and include the following changes:
- portraits of muslim men to make it more personable
- other 'phrases' that muslim men use
- more international appeal
- include more graphic reference to technology, laptops, email, cell phones etc
0 comments:
Post a Comment