This project is about food. My desire was to get people into the garden, perhaps beginning to grow their own stuff, not by saying gardening is great, but by shocking people into what might really be in food or what it takes to get food to our plates.
I chose a data presentation over an opener for the reason above. I think the points to make can be summed up a short, shocking video like this. I don't think the average person would sit down and watch a half hour show on these topics.
My purpose here was to stimulate thought, conversation and action towards a better future for individuals and communities at large, one of growing and eating locally, appreciating and utilizing the resources that are around us that are so often overlooked; the earth in our gardens, the fragile eco-systems all around us. The video is small enough to be shown on Youtube virally which will help propagate the message, the audience being anyone who has the internet - we all have the chance to take responsibility for the world in which we live.
In other posts you can see my process for arriving at this video; research examples, initial storyboard and progress work.
I filmed this piece in my garage and added the restaurant sounds later. I felt like this really worked. I bought myself two plates so I could do multiple shoots. The script I recorded and played as a time template while I placed the objects on the plate one at a time. Doing this made sure the durations turned out exactly as I wanted. After filming I was faced the seemingly insurmountable ordeal of learning after effects on my own. I really had to push through on this one! I did have some help from a friend (thanks Kenny!) and some helpful tutorials (videocopilot.net). I also watched a good tutorial on sound fades in AE that was done in some weird language, might have been Portugese. Anyway, it was good cause I understood the lesson just from watching it!
After Effects is really not that hard once you get a hold of the basics.
Great concept. good sounds. typo with the line animals like sheep and cows, I believe it should be "that they." run it by somebody else i could be wrong. The motor oil within the cup, would be more effective if it were used motor oil, because the clean motor oil has the color of beer. I think it might be interesting to see the waiter crack pepper over the dinner, just to push the piece as far as possible. kern between the 1 and the 5. need a period after S in U.S. other than that, I beleive that you are finished.
ReplyDeleteGreat work!
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