Perhaps the part of this film by Gary Hustwit I liked the most was the speech by Dieter Rams. What a brilliant designer. I liked his ten principles of good design:
Good design is innovative.
Good design makes a product useful.
Good design is aesthetic.
Good design helps us to understand a product.
Good design is unobtrusive.
Good design is honest.
Good design is durable.
Good design is consequent to the last detail.
Good design is concerned with the environment.
Good design is as little design as possible.
Taken from The Design Museum London (they're actually having an exhibition of his work November 18, 2009–March 7, 2010). Maybe I'll go home for Christmas!
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